EA Sports

FC 25 Reveal

01.

Brief

EA Sports needed a fast-paced, content-rich campaign for the FC 25 launch event in Madrid.

The goal was to produce multiple video edits that would be showcased on-site and across the live broadcast, delivering seamless, high-energy visuals to captivate event attendees and online audiences alike.

As a key global activation, this project demanded both speed and precision to align with the excitement surrounding the FC 25 brand reveal.

01.

Brief

EA Sports needed a fast-paced, content-rich campaign for the FC 25 launch event in Madrid.

The goal was to produce multiple video edits that would be showcased on-site and across the live broadcast, delivering seamless, high-energy visuals to captivate event attendees and online audiences alike.

As a key global activation, this project demanded both speed and precision to align with the excitement surrounding the FC 25 brand reveal.

01.

Brief

EA Sports needed a fast-paced, content-rich campaign for the FC 25 launch event in Madrid.

The goal was to produce multiple video edits that would be showcased on-site and across the live broadcast, delivering seamless, high-energy visuals to captivate event attendees and online audiences alike.

As a key global activation, this project demanded both speed and precision to align with the excitement surrounding the FC 25 brand reveal.

01.

Brief

EA Sports needed a fast-paced, content-rich campaign for the FC 25 launch event in Madrid.

The goal was to produce multiple video edits that would be showcased on-site and across the live broadcast, delivering seamless, high-energy visuals to captivate event attendees and online audiences alike.

As a key global activation, this project demanded both speed and precision to align with the excitement surrounding the FC 25 brand reveal.

02.

Solution

We provided edit support, delivering over 60 bespoke content pieces under tight deadlines. These assets were optimised for:

On-site display: Dynamic video content integrated into the event space to elevate the in-person experience.

Live broadcast stream: Tailored edits to ensure seamless transitions and real-time engagement for viewers worldwide.

Our agile workflow and close collaboration with the event production team ensured every asset was delivered to exacting standards, ready to amplify the energy and spectacle of the launch.

Animated GIF

02.

Solution

We provided edit support, delivering over 60 bespoke content pieces under tight deadlines. These assets were optimised for:

On-site display: Dynamic video content integrated into the event space to elevate the in-person experience.

Live broadcast stream: Tailored edits to ensure seamless transitions and real-time engagement for viewers worldwide.

Our agile workflow and close collaboration with the event production team ensured every asset was delivered to exacting standards, ready to amplify the energy and spectacle of the launch.

Animated GIF

02.

Solution

We provided edit support, delivering over 60 bespoke content pieces under tight deadlines. These assets were optimised for:

On-site display: Dynamic video content integrated into the event space to elevate the in-person experience.

Live broadcast stream: Tailored edits to ensure seamless transitions and real-time engagement for viewers worldwide.

Our agile workflow and close collaboration with the event production team ensured every asset was delivered to exacting standards, ready to amplify the energy and spectacle of the launch.

02.

Solution

We provided edit support, delivering over 60 bespoke content pieces under tight deadlines. These assets were optimised for:

On-site display: Dynamic video content integrated into the event space to elevate the in-person experience.

Live broadcast stream: Tailored edits to ensure seamless transitions and real-time engagement for viewers worldwide.

Our agile workflow and close collaboration with the event production team ensured every asset was delivered to exacting standards, ready to amplify the energy and spectacle of the launch.

03.

Results

The FC 25 launch was a resounding success, generating huge recognition and engagement:

The event streamed live on TikTok, reaching a vast global audience and driving significant buzz.

The campaign reinforced EA Sports’ position as a leading brand in sports entertainment, with fan feedback and event coverage reflecting an overwhelmingly positive response.

03.

Results

The FC 25 launch was a resounding success, generating huge recognition and engagement:

The event streamed live on TikTok, reaching a vast global audience and driving significant buzz.

The campaign reinforced EA Sports’ position as a leading brand in sports entertainment, with fan feedback and event coverage reflecting an overwhelmingly positive response.

03.

Results

The FC 25 launch was a resounding success, generating huge recognition and engagement:

The event streamed live on TikTok, reaching a vast global audience and driving significant buzz.

The campaign reinforced EA Sports’ position as a leading brand in sports entertainment, with fan feedback and event coverage reflecting an overwhelmingly positive response.

03.

Results

The FC 25 launch was a resounding success, generating huge recognition and engagement:

The event streamed live on TikTok, reaching a vast global audience and driving significant buzz.

The campaign reinforced EA Sports’ position as a leading brand in sports entertainment, with fan feedback and event coverage reflecting an overwhelmingly positive response.

Pixelworx are absolute superstars, thank you for being so speedy and responsive. The edits and animations look so slick!

Amplify

Let’s bring your ideas to life!

Or call us on
+44 (0) 7446 905790

180 Strand, Temple,
London WC2R 1EA

Let’s bring your ideas to life!

Or call us on
+44 (0) 7446 905790

180 Strand, Temple,
London WC2R 1EA

Let’s bring your ideas to life!

Or call us on
+44 (0) 7446 905790

180 Strand, Temple,
London WC2R 1EA

Let’s bring your ideas to life!

Or call us on
+44 (0) 7446 905790

180 Strand, Temple,
London WC2R 1EA